Changing Male Image

Archive Report

New Attitudes and Values

Transformation of the Masculine Image

If the 1960s was the decade of youth, and the 1970s was the decade of women, then the 1980s could be the decade of men — at least in the opinion of some social trend watchers. “American men are on the edge of a tidal wave of change — a change in their very identity as men,” feminist Betty Friedan said recently.1 It is a change not yet clearly visible or completely understood, but its effects could be as important and far-reaching as those wrought by the women's movement, she added. “Men's liberation,” as the new phenomenon sometimes is called, is seen by many as the “second stage” in the sexual revolution. “Now it is the male ...

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