Report Summary February 3, 2012
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Presidential Election
Can Obama withstand the Republican challenge?
By Bob Benenson

The 2012 contest pitting President Obama against a yet-to-be-determined Republican challenger ranks as one of the most intriguing presidential campaigns in history. Two powerful populist factions — the conservative Tea Party movement and Occupy Wall Street protest against income inequality — are helping to shape campaign ideologies and stump speeches. An unusually large field of Republican. . . .

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The Issues


Pro/Con
Should campaign-finance regulations be tightened?

Pro Pro
Bob Edgar
President and CEO, Common Cause. Written for CQ Researcher, February 2012
Hans A. von Spakovsky
Senior Legal Fellow, Heritage Foundation; former member, Federal Election Commission. Written for CQ Researcher, February 2012


Spotlight
But politicians believe them at their peril.

Optimists love the phrase, “The trend is our friend.” They use it so frequently — in politics, business, sports and many other areas — that a Google search shows nearly 100 million hits.

But the phrase comes with a big caveat: “unless it's not.” In other words, trends are dependable, unless they aren't.

The Trend Was Their Friend, The Trend Was Not Their Friend

If President Obama's poll numbers begin improving, the trend certainly could turn out to be his friend. That's because he started the 2012 election year with relatively weak job-approval ratings. On the other hand, if Obama's numbers drop, he could be facing an “unless it's not” scenario.

The Gallup polling organization reported Jan. 16 that Obama's average job-approval rating for the first half of January was just 44 percent — well below the 50 percent threshold that Gallup “considers determinant for re-election.”Footnote 1

Yet the analysis accompanying that report suggests Obama's chances of winning in November would improve significantly if his approval ratings show any significant uptick — even if they don't end up greatly exceeding 50 percent.

It also shows that one of the worst things that can happen to a president seeking re-election is to peak too soon. Some of Obama's recent predecessors who appeared more popular a year out from Election Day either lost or struggled to eke out a narrow victory.

The role model for an Obama election-year comeback is fellow Democrat Bill Clinton, whose approval average in early January 1996 was a dismal 42 percent. By October, though, Clinton's approval rating had bounded up to 58 percent, and he ended up winning re-election with relative ease.

On the other hand, Democrat Jimmy Carter — whose approval ratings had sunk to 28 percent in July 1979 because of economic problems, energy shortages and international challenges — appeared in much better shape as 1980 began, with a mid-January job-approval average of 56 percent. However, that proved to be an artificial “bounce” in the polls, mainly reflecting a “rally around the flag” response after Islamic radicals in Iran took 52 Americans hostage in November 1979. Carter's approval ratings dropped to near his all-time low, and he ended up losing badly to Republican Ronald Reagan.

Reagan himself appeared somewhat vulnerable entering his re-election campaign in 1984, with an average approval rating of 52 percent. But by October, that rating was up to 58 percent, and he ended up winning one of the biggest landslides in presidential history, thrashing Democrat Walter F. Mondale, Carter's vice president.

The data above show presidents since Richard M. Nixon ran for a second term in 1972 who gained ground in job-approval polling during their re-election campaigns and those who lost ground. All three presidents whose trend lines rose during their re-election bids won second terms. Two of the three presidents whose popularity was declining during the re-election campaign lost their contests, while the other won a narrow victory.Footnote 2

— Bob Benenson

[1] Lydia Saad, “Obama Faces Challenging Re-Election Climate,” Gallup, Jan. 16, 2012, www.gallup.com/poll/152051/Obama-Faces-Challenging-Election-Climate.aspx.

Footnote:
1. Lydia Saad, “Obama Faces Challenging Re-Election Climate,” Gallup, Jan. 16, 2012, www.gallup.com/poll/152051/Obama-Faces-Challenging-Election-Climate.aspx.

[2] Democrat Lyndon B. Johnson, who ran in 1964 after succeeding assassinated President John F. Kennedy in 1963, and 1976 Republican incumbent Gerald R. Ford, who moved up from vice president in 1974 after the Watergate scandal, were included in the Gallup report, but are excluded here because they were not technically running for re-election. Johnson, whose approval ratings slipped marginally from 77 percent in January 1964 to 74 percent that June, defeated Republican Barry Goldwater by 61.1 percent to 38.5 percent. Ford, whose approval ratings plummeted from 56 percent in January 1974 to 32 percent that June, regained ground before Election Day but still lost to Democrat Carter by 50.1 percent to 48 percent.

Footnote:
2. Democrat Lyndon B. Johnson, who ran in 1964 after succeeding assassinated President John F. Kennedy in 1963, and 1976 Republican incumbent Gerald R. Ford, who moved up from vice president in 1974 after the Watergate scandal, were included in the Gallup report, but are excluded here because they were not technically running for re-election. Johnson, whose approval ratings slipped marginally from 77 percent in January 1964 to 74 percent that June, defeated Republican Barry Goldwater by 61.1 percent to 38.5 percent. Ford, whose approval ratings plummeted from 56 percent in January 1974 to 32 percent that June, regained ground before Election Day but still lost to Democrat Carter by 50.1 percent to 48 percent.


Document Citation
Benenson, B. (2012, February 3). Presidential election. CQ Researcher, 22, 101-124. Retrieved from http://library.cqpress.com/cqresearcher/
Document ID: cqresrre2012020300
Document URL: http://library.cqpress.com/cqresearcher/cqresrre2012020300


Issue Tracker for Related Reports
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Feb. 03, 2012  Presidential Election
Jan. 30, 2009  The Obama Presidency
Aug. 08, 2008  Political Conventions
Jul. 18, 2008  Race and Politics
Apr. 20, 2007  Electing the President
Dec. 30, 1988  Promises vs. Problems
Jul. 10, 1987  Presidential Nomination Process
Feb. 03, 1984  Choosing Presidential Nominees
Jun. 06, 1980  Choosing Presidential Candidates
Apr. 09, 1976  Presidential Campaign Coverage
Feb. 23, 1972  Political Conventions
May 27, 1964  Foreign Policy Issues in Election Campaigns
Sep. 21, 1960  Voting in 1960
Jan. 06, 1960  Presidential Primaries, 1960
Jan. 04, 1956  Campaign Smearing
Nov. 30, 1955  Presidential Possibilities, 1956
May 09, 1952  Open Conventions
Jan. 16, 1952  Presidential Primaries, 1952
Oct. 12, 1949  Modernization of the Presidential Election
Jan. 14, 1948  Presidential Primaries
May 01, 1944  Foreign Policy in National Elections
Jan. 01, 1944  Choice of Candidates for the Presidency
Apr. 08, 1940  Republican Candidates for the Presidency, 1940
Apr. 01, 1940  Democratic Candidates for the Presidency, 1940
Jun. 19, 1939  Selection of Nominees for the Presidency
Aug. 19, 1938  Nomination by Primary
Mar. 11, 1936  Voting in Presidential Elections
Feb. 18, 1936  Presidential Candidates, 1936
Mar. 03, 1932  Decline of the Presidential Primary
Aug. 25, 1931  Presidential Candidates, 1932
May 05, 1928  National Nominating Conventions
Sep. 03, 1927  Presidential Candidates—1928
Jun. 14, 1927  Patronage Influence in Nominating Conventions
Sep. 11, 1926  The Future of the Direct Primary
Jul. 02, 1924  Proposed Reforms of Presidential Nominating Methods
Jun. 04, 1924  The Machinery of the Political Conventions
Mar. 15, 1924  Presidential Candidates and the Issues
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