Teens and Tobacco

December 1, 1995 • Volume 5, Issue 45
Do cigarette ads encourage teens to start smoking?
By Richard L. Worsnop

Introduction

Studies show that 80 to 90 percent of U.S. smokers took up the habit before age 20. No wonder, then, that teenage consumers interest both the tobacco industry and anti-smoking activists. Industry officials say cigarette advertising is aimed only at smokers age 18 and older, and that younger smokers start because of peer pressure. For their part, anti-smoking groups say cigarette ads and promotional campaigns deliberately target youngsters under 18, the legal smoking age nationwide. The struggle between the tobacco industry and its foes now centers on proposed federal regulations that would curb youth-oriented tobacco marketing. However, leading tobacco companies and national advertising groups have filed separate suits seeking to undo the rulemaking package before it can be implemented.

ISSUE TRACKER for Related Reports
Smoking and the Tobacco Industry
Sep. 19, 2014  E-Cigarettes
Dec. 10, 2004  Tobacco Industry Updated
Nov. 12, 1999  Closing In on Tobacco
Dec. 01, 1995  Teens and Tobacco
Sep. 30, 1994  Regulating Tobacco
Dec. 04, 1992  Crackdown on Smoking
Sep. 21, 1990  Tobacco Industry: on the Defensive, but Still Strong
Mar. 24, 1989  Who Smokes, Who Starts—and Why
Oct. 05, 1984  Tobacco Under Siege
Jan. 21, 1977  Anti-Smoking Campaign
Nov. 24, 1967  Regulation of the Cigarette Industry
Nov. 14, 1962  Smoking and Health
BROWSE RELATED TOPICS:
Smoking
Teenagers